Account Lifecycle Events

  • Release version: Xanadu
  • Updated August 1, 2024
  • 1 minute to read

    • The ServiceNow® Account Lifecycle Events application enables technology industry providers to create a structured onboarding experience, define and track objectives, outcomes, milestones, and plans to achieve shared goals.

    The following diagram shows the different tasks involved in the Account Lifecycle Events life-cycle.

    Account Lifecycle Events Features

    Account Lifecycle Events features include the following:

    • Onboarding: Understand customer needs and expectations and define a repeatable, transparent workflow that can be followed during the onboarding process.
    • Engagement: Define and track success objectives, milestones, and ensure that outcomes are met.
    • Adoption: Position how to make the most out of the products available and take steps to improve product usage.
    • Monitoring: Monitor product and service usage along with other key metrics such as KPIs and identify renewal and expansion opportunities.
    • Expansion: Assist sales and account teams in identifying renewal and expansion opportunities.

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