Technical product catalogs
Technical product catalogs have a framework for defining the technical products, services, and resources that you want to sell to your customers.
Technical product catalog entities
- Product specification
- Customer-facing product information.
- Service specification
- Both customer-facing and non-customer-facing service information.
- Resource specification
- Non-customer-facing technical resource information.
The following entities, including the previous specification entities, are central to the framework for technical catalogs.
| Entity | Description |
|---|---|
| Characteristic | Options that are available for a product. The characteristics are generic. You can associate them to one or more product, service, or resource specifications to describe the product, service, or resource
attributes. The characteristics can have one or more characteristic options. To learn more, see Create product characteristics and characteristic options. |
| Specification category | Product, service, and resource specifications that are associated with a model category for reporting and workflow generation purposes. The specification is also associated with a model category, which determines if the ServiceNow AI Platform creates an asset from a configuration item (CI), and to what asset class it belongs. To learn more, see 6671690ddb2513b5a5a722e2cd069aacb558c038.dita. |
| Product specification | Product that a provider sells to the customer. This specification is a template to capture various characteristics. Examples are a product including the brand, cost, terms and conditions, and product-related
materials, such as product visuals. To learn more, see 6836ef54634893fa1d42adea3df9f4416e35b6e3.dita. |
| Service specification | Technical information, which is in a template that defines the various aspects of a service.
To learn more, see b833f2a636aae2c9c057912b2a1b0bde9922ad23.dita. |
| Resource specification | Technical information, which is in a template that defines the aspects of a resource. A resource specification includes the manufacture, model, and brand-related information about a resource, such as resource
visuals and activation guides. To learn more, see Create and publish resource specifications. |
| Specification relationship | Relationships between the product, service, and resource specifications and how a product offering is decomposed, fulfilled, and delivered after a customer order is received. To learn more, see aa7a7b1e352b0a3ea86aeee206275ac4d1ff79a6.dita. |
| Decomposition rule | Decomposition rules that are created at specification relationship levels that determine how a product decomposes into associated services. |
| Product offering | How a provider wants to sell a product. A product offering contains customer-facing information, such as the product description, pricing, eligibility, and product characteristic options. A product offering in a technical catalog is associated with a product specification. A single product specification can be used to define unique product offerings for different market segments with different pricing. To learn more, see Create product offerings. |
| Product offering catalog | Similar groups of product offerings that are targeted for a market or customer segment. To learn more, see Create a product offering catalog. |
Product Catalog tables and their relationships
- Tables that are included with the Order Management product.
- Tables that are from the IT Asset Management application.
- ServiceNow AI Platform tables.
Example product offering with specification entities
Each product offering has a product specification, which has the characteristics that are associated with it. Specification relationships define the relationship between the product service, resource specifications, and how a customer order of a product offering is delivered. Service and resource specifications also have characteristics that are associated with them.
The following diagram shows how the entities work together to structure a product offering for a 4G mobile plan:
- In the diagram, the All in One Mobile plan is defined as a product offering that uses 4G Mobile line product specifications. These specifications contain the required characteristics and associated characteristic options.
- The 4G Mobile line product specification is associated with the 4G Mobile Service service specification, which is a composite service specification. It contains three other service specifications: voice service, data service, and SMS service.
- The SIM card uses a resource specification that is required to activate the mobile services.
Catalog versioning
By creating and publishing your versioned specifications and product offerings in a product catalog, your customers can order up-to-date versions of the products or services that they require. Your product catalog manager can create versions of the published specifications and product offerings with the required enhancements to support your customer's business, marketing, manufacturing, or operational changes.
Overview of catalog versioning
As a service provider, you define the products, services, and resources in your product catalogs so that your customers can decide what to purchase from you. Examples of some items in a product catalog might include cell phones, routers, calling plans, and services that you offer. You can offer some of these items in packaged bundles to your users.
Your catalog items continue to evolve over time to accommodate the changes that are related to how your items are sold, configured, and delivered to your customers. Typically, these changes are related to engineering improvements that make your products, services, and resources more marketable and appealing to your customers. The changes usually are to the fit, form, and function, characteristics, characteristic options, and specification relationships of your catalog items. For example, an internet router may evolve over multiple revisions to support changes that are related to pricing and internet speeds.
As a product catalog manager, you create new specification and product offering versions for your products. Proper versioning enables your customer service agents to know what the latest versions of your product and service offerings are when they sell more expensive, complementary, upgraded, or related products to your customers.
Benefits of catalog versioning
- Create specification and product offering versions for your products.
- Track the changes and revisions to your products, services, and resources as different versions.
- Revise and publish catalog offerings that support multiple versions of specifications and product offerings.
- Use the latest versions of specifications and product offerings that are published in your product catalogs during order capture, decomposition, and fulfillment.
- Reference the specification and product offering versions in an inventory.
Product catalog experience with the CSM Configurable Workspace
View information related to all catalog items and work items on a single page.
- sn_prd_pm.product_catalog_admin
- sn_prd_pm.product_catalog_manager
- sn_prd_pm.product_catalog_viewer
Product catalog admins, managers, or viewers navigate to the CSM/FSM Configurable Workspace to view the product catalog landing page.
- Landing page with widgets based on the user persona.
- Lists and forms available in the configurable workspace.
- Complete hierarchy of a:
- Product offering
- Product specification
- Service specification
- Resource specification
Product catalog landing page
The product catalog landing page provides a high-level overview of all your product catalog-related information.
- Navigate to and select CSM/FSM Configurable Workspace.
- Select Product Catalog Landing Page.
- You can modify the page in one of the following ways:
- Create a copy of the existing page. Modify the duplicate copy according to your needs and replace the existing page.
- Directly modify the existing page. In this case, any enhancements made to this page may be lost during an upgrade and any new features won’t be available.
Important Items
This section provides an overview of the important items that must be addressed. You can view the number of draft and published product offerings and specifications and drill down to the associated pages for more details.
Performance
- Specifications by state: Shows a breakdown of the distribution of the specifications based on their state (published, draft, retired, or archived). Select the pie chart to drill down to the specific status page.
- Product offerings by state: Shows a breakdown of the distribution of the product offerings based on their state (published, draft, retired, or archived). Select the pie chart to drill down to the specific status page.
- Product offerings and specifications creation trend: Shows the number of product offerings and specifications created during a specific period of time.
Recent items
This section helps you track the product offerings and specifications that you recently edited. Select a Number or Category link to drill down to the Details page.
Manage product catalog entities from the CSM Configurable Workspace
Create and publish product offerings to a product catalog from the CSM Configurable Workspace to define how you sell your products to your customers.
Antes de Iniciar
Role required: sn_prd_pm.product_catalog_admin, sn_prd_pm.product_catalog_manager
Procedimento
Product catalog hierarchy
View the complete hierarchy of a specification (product, service, resource, or product offering) and ensure that all entities have been defined and associated correctly.
The hierarchical view provides a high level view of how the product offering or product specification has been defined, the services which enable that product to be realized, and resources which are required to deliver those services. This helps product catalog managers to easily understand and validate the product and ensure that the supporting services and resources are designed as required to efficiently deliver new products. The hierarchy also highlights the relationship between two specifications.
To view the product catalog hierarchy, navigate to the Product Offering Details page and click the Catalog Hierarchy tab.
- Product offering
- Product specification
- Service specification
- Resource specification
- Specification relationship between two entities
- Click on an item in the hierarchy. The selected item is highlighted and details are displayed on the side panel. Click on the Open Record icon to drill down to the Details page.
- Click the Legend icon to view the type of items or nodes available in the hierarchy.
- Select a product specification or product offering to display its related entities while hiding the other entities.