Renewal play

  • Release version: Australia
  • Updated March 12, 2026
  • 1 minute to read
  • Use the renewal play to define the account renewal processes in your organization. This playbook is used to drive contract renewals and improve customer retention.

    The renewal play consists of the following stages:
    • Initiate
    • Assess Opportunity
    • Communicate
    • Track Opportunity
    • Review & Close

    For instructions on how to create the renewal play, see Create a renewal play.