---
sourceDocument: Xanadu Customer Service Management
sourceDocumentLink: https://servicenow-prod.fluidtopics.net/r/xanadu/customer-service-management

 Release :

    - xanadu

ft:locale :

    - en-US

ft:publication_title :

    - Xanadu Customer Service Management

ft:clusterId :

    - csm

bundleId :

    - csm

workflow :

    - Customer and Industry


---

# Customer data

# Customer data {#ariaid-title1}

* Release version: Xanadu
* 
* Updated August 1, 2024
* 
* ![](https://www.servicenow.com/docs/portal-asset/ico-clock) 1 minute to read

Customer data for Customer Service Management (CSM) includes information about the customer and accounts.  
{#customer-data__table_s4p_tgf_p1c__entry__2}

| Task | Description |
|-|-|
| [Configure accounts and contacts](https://servicenow-prod.fluidtopics.net/g0482PF8LRcz~kDtDKycrQ#configure-csm-accounts-contacts "An account is a supported external customer and a contact is a user who is an employee of an account.") | Accounts and contacts are customers in the business-to-business (B2B) business model. Create customer accounts, partner accounts, and contacts who are employees of those accounts. |
| [Configure consumers](https://servicenow-prod.fluidtopics.net/c_bVaD8ekEaigjHgWtZQSw#configure-csm-consumers "A consumer is a customer in the business-to-consumer (B2C) business model.") | Consumers are customers in the business-to-consumer (B2C) business model. |
| [Use the enhanced address data model for accounts](https://servicenow-prod.fluidtopics.net/~hl_ntZyuRe4Oj_KqIHWpA "Define addresses once and reuse them within an account hierarchy, or across account hierarchies.") | Businesses often share addresses between accounts, within an account hierarchy, or across hierarchies. Using an enhanced address data model makes it possible to link a location with multiple accounts. |
[Table 1. Creating account, contact, and consumer data]

{#customer-data__table_s4p_tgf_p1c}

