---
sourceDocument: Australia ServiceNow AI Platform user interface
sourceDocumentLink: https://servicenow-prod.fluidtopics.net/r/platform-user-interface

 Release :

    - australia

ft:locale :

    - en-US

ft:publication_title :

    - Australia ServiceNow AI Platform user interface

ft:clusterId :

    - platux

bundleId :

    - platux

workflow :

    - Platform


---

# Content Management templates

# Content Management templates {#ariaid-title1}

* Release version: Australia
* 
* Updated March 12, 2026
* 
* ![](https://www.servicenow.com/docs/portal-asset/ico-clock) 1 minute to read

Templates are content pages that are reused to provide a consistent look and
feel.

Templates are useful when creating CMS sites for the following reasons.  

|-|-|
| Create new pages rapidly without risk by copying pages | Using a template to create new pages saves time because you do not have to keep repeating the same steps. |
| Provide a restore point for pages within the system | Have a working template available if something goes wrong in one of the blocks or in the theme CSS. It is often easier to start over from the template instead of trying to undo complex changes. |
| Provide a functional reference for editors on the site project | Having the template as a reference ensures that pages continue to conform to the style guide. |
[Table 1.]

{#c_ContentManagementTemplates__simpletable_pt2_l4z_3v}
* **[Page templates](https://servicenow-prod.fluidtopics.net/wKn54ZOBpPEYqITc_2ZIbw)**   
  Every page that is part of the site needs a template.
* **[Configure a base template](https://servicenow-prod.fluidtopics.net/5_uOUEEN4ido1OUlARdVNA)**   
  An easy way to create a base template is to copy the existing ESS sample site and customize it to suit your own needs. You can also configure a base template from scratch.
* **[Customize a copy of a page template](https://servicenow-prod.fluidtopics.net/dtcgnOn7xdmXbVK9qBm8rw)**   
  One good source for templates is the base system sample site. It is easy to copy pages and restyle them into new page templates to meet different business requirements.

**Related concepts**   

* [Content sites](https://servicenow-prod.fluidtopics.net/wxdQiJd~TWExRjJEiJBL0g "A content site is a group of related content pages that have the same basic theme, layout, and URL suffix.")
* [Content pages in CMS](https://servicenow-prod.fluidtopics.net/ElE0dktmfjPyD0ScyeTVLA "Content pages are the core of the Content Management System. A content page is a web page that displays blocks of content.")
* [Content types](https://servicenow-prod.fluidtopics.net/pBqTZa8d8hxZVuZotnx0UQ "Content types provide site-specific control of how system data defined by templates is rendered.")
* [Content blocks](https://servicenow-prod.fluidtopics.net/l7SCjm68cnGpyT3VWbvEiQ "A block is a defined piece of content within the system that can be reused.")
* [Style in Content Management](https://servicenow-prod.fluidtopics.net/6SoJVf~DtORPq~9KlGsiNw "Content pages can be styled with CSS, just like any HTML website.")
* [Content Management meta tags](https://servicenow-prod.fluidtopics.net/FMInYD3q9SXhmYhWk7MfQQ "Meta tags are special tags in web pages that contain information about the page but are not rendered with the page. You can define custom meta tags for content pages.")