Resolve entitlement import errors by using Now Assist for SAM

Release version: Australia

Updated June 4, 2026

3 minutes to read

Reduce manual effort when reviewing entitlement import errors in the Software Asset Workspace using Now Assist for SAM AI skills.

Before you begin

The following plugins and store applications must be installed from ServiceNow Store to use the AI skills:

Now Assist for Software Asset Management (SAM) (sn-now-assist-sam)
Software Asset Management AI Advance (sn-ai-sam-advance)
Content library portal (sn-itam-contlookup)

Role required: sam_user or sam_admin

About this task

Important:

This Now Assist skill is turned on by default. The skill will be automatically available to appropriate role users for the application. For more information, see Now Assist skills, agents, and agentic workflows on by default.

When you import software entitlements using the Import bulk entitlements in the Software Asset Workspace feature, some rows may contain publisher or product data that standard content matching can't resolve. Unresolved publisher or product data prevents the entitlement import from completing successfully.

To resolve this issue, Now Assist for SAM provides the following AI-powered skills that normalize publisher and product values:

Software normalization
Product match reviewer

After the file import completes, if any publisher or product names in the import file are misspelled, incomplete, or unrecognized, the skills run automatically to identify the correct values and provide corrections.

Procedure

Navigate to All > Software Asset > Software Asset Workspace.
Select Create entitlement.
In the Create new entitlement dialog box, select Import multiple entitlements from an Excel file.
Select Next.

Upload a Microsoft Excel file.

For more information about importing multiple entitlements, see Import bulk entitlements in workspace.

Note:

The error resolution for the Product and Publisher fields applies only when the Import Type field value is selected as Standard Import document.

After the file import completes, the following two skills run in sequence to provide correction suggestions for unresolved publisher or product data.

Table 1. Entitlement import error resolution skills
Skill	Details	Output
Software normalization	Identifies canonical publisher and product names from discovered software data in the Content Library. This skill uses LLM (large language model)-driven knowledge to standardize raw, incomplete, or unrecognized publisher and product values submitted during entitlement import.	Canonical publisher and product names based on discovered software value in the Content Library are displayed in the Product and Publisher fields of the imported entitlement record.
Product match reviewer	The Product match reviewer skill runs after the Software normalization skill completes successfully. Note: It runs only when the Software normalization skill is unable to find the correct product match from the Content Library. The Product match reviewer skill performs an AI-powered search and selects the correct product match. If no reliable match is found, the skill returns an empty result.	The confirmed product match from the AI-based content search result is displayed for the entitlement record Product field. If no reliable match is found for the Product field, the skill returns an empty result.

Select the Errors tab.
The Errors tab displays all entitlement import error records that require human attention. These records fall into the following categories:
- Records where the AI skills have provided a suggested correction that requires your review. In the Error status column, the sparkle icon indicates that the record contains an AI suggestion.
- Records where the AI skills were unable to resolve the import error and provide a correction. Review these records and manually update the publisher or product values to resolve the error.
Select the number link to open the import error record.
If the import error record contains an AI-suggested value, an AI sparkle icon is displayed on the field, showing both the AI-corrected value and the original value from the import file.
Review the AI-corrected value for each field.
Select Import to save and import the reviewed record.

Result

After the import is complete, an entitlement record is created and displayed on the Entitlements tab.
The import error record is removed from the Errors tab.
The Entitlement creation widget in the AI activity section of the Software Asset overview page is updated. The widget displays the number of entitlement import errors requiring review. Select the link to view the Entitlement Import Error list.